Investing

Paytm partners with SBI Mutual Fund for JanNivesh ₹250 SIP: How to start investing


Paytm (One97 Communications Limited), a payments and financial services distribution company, has partnered with SBI Mutual Fund, India’s largest asset management company, to launch JanNivesh ₹250 SIP.

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This will allow individuals to invest with as little as ₹250. The initiative aims to promote financial inclusion by simplifying access to mutual funds, Paytm said in a statement.

The initiative aligns with the government’s broader push for financial awareness and participation.


Vijay Shekhar Sharma, Founder & CEO – Paytm said, “The mutual funds market currently has over 100 million investors, and we are expanding this to 300-400 million mutual fund investors. This initiative, with its simple and low-investment amount SIP options, allows millions of Indians to start investing and contribute to the nation’s economic growth.”

How to start JanNivesh ₹250 SIP

Users can start their SIP through the Paytm app by following these steps:

  • Open the Paytm app and tap on the JanNivesh SIP option in the ‘Do More with Paytm’ section.
  • Select the investment frequency—daily, weekly, or monthly.
  • Enter the investment amount, starting from ₹250.
  • Provide PAN details when prompted.
  • Complete SEBI-mandated KYC by submitting the required documents.
  • Review the SIP details and set up UPI Autopay for automatic payments.
  • Once the mandate is approved, the SIP will be registered.



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