Currency

The do’s & don’ts of buying and selling gold — where to buy


When David Kleinman realized just how much the price of gold had gone up, he beelineed to the Diamond District with a bag of his wife’s unused jewelry.

And, after Alon Mirzaev, manager of U.S. Gold Refinery on 47th Street, handed him $659 for the three gold rings and two gold necklaces his wife never wears, he’s pretty sure he now has the Midas touch.

“I’m not really a jewelry buyer and I had no idea how much gold was in these items,” Kleinman, an HR consultant who lives on the Upper East Side with his family, told The Post.

“I’m a little surprised that this small bag of jewelry was worth this much.”

Kleinman (right) sold his wife’s old jewelry on Monday to Alon Mirzaev (left) at U.S. Gold Refinery on 47th Street. Stefano Giovannini

The owners of the stalls lining the street are watching as the gold market continues to soar minute by minute, hour by hour.

Mirzaev, the manager at the Diamond District shop, said he hasn’t seen this big of a gold selloff since 2008. Stefano Giovannini

At press time, gold prices were trading at a staggering $3,322 per ounce. While that’s off last week’s record high at $3,500, it still represents an annual increase of around 35 percent compared with a year earlier versus the average annual uptick of five to 10 percent.

And New Yorkers are taking advantage of prices by either offloading their gold or investing in the currency that hasn’t lost value in months amid recent market volatility.

Take a walk down 47th Street right now and you can’t help but notice all of the customers toting bags of baubles they’re ready to sell.

“There are a lot of people who are selling the gold they have sitting around,” Mirzaev said, adding that he hasn’t seen this big of a gold selloff since 2008.

Mirzaev said that with inflation, gold prices rise. Stefano Giovannini

“Times are tough and gold prices don’t ever stay down — they will always go up and, with inflation, it will go up more.”

All the more reason it’s a perfect time to mine for gold in your own jewelry box.

“I always recommend that people sell things they never wear,” said Mark Kandinov, owner of Luriya, a family-owned jewelry business on 47th Street. “With gold at this price, this is a really good way to get some cash — fast.”

At press time, gold prices were trading at a staggering $3,322 per ounce. While that’s off last week’s record high at $3,500, it still represents an annual increase of around 35 percent compared with a year earlier versus the average annual uptick of five to 10 percent. Donna Grace/NY Post Design
Mark Kandinov of 47th Street’s Luriya said it’s a good idea to sell off old jewelry when gold is trading high. Stefano Giovannini

Besides all the people selling off unused tchotchkes, Mirzaev said he’s also seeing a growing interest from investors who are buying gold bullion, which can take the form of bars or coins.

The buying bonanza comes amid growing fears of higher inflation due to tariffs imposed by President Trump.

“We expect the continued uncertainty with respect to President Trump’s trade policy to fuel macro funds to purchase more gold,” Daniel Ghali, commodity strategist at TD Securities, previously told The Post.

If you think you have the golden touch, here’s what our experts want you to know about buying and selling gold.

Mirzaev said he’s also seeing a growing interest from investors who are buying gold bullion — in bar or coin form. Stefano Giovannini
For those who have never actually bought or sold gold, it can be a tricky task. The Post spoke to Diamond District pros about the do’s and don’ts. Stefano Giovannini

Buyer Beware

Always buy from a dealer

If you’re looking for a place to park your money and want to invest in gold, make sure you buy it from a dealer, not a private seller.

“This way, you can go back to that place of business if there are any issues,” said Kandinov.

Mirzaev said it’s best to buy from an official dealer, not a private seller. Stefano Giovannini

Make sure it’s legit gold

While there are plenty of bullion exchanges that create their own brands, you want to either look for gold bars or coins from such companies as APMEX and Kitco or buy government-issued gold.

“The safest bet is to buy a country’s gold, such as official gold from the U.S. or Switzerland,” Kandinov said.

The Diamond District on 47th Street between Fifth Avenue and Avenue of the Americas is home to many stores. Pictured is Lisa at R&R Jewelry on 47th Street. Stefano Giovannini

Smart selling

Make sure your gold is analyzed correctly

If you’re selling gold to a dealer who simply eyeballs your items without using any tools to discern how much gold is in that piece of jewelry, take your trinkets elsewhere, Mirzaev said.

“We have machines that test the percentage of gold in each item,” he explained. “We look at how much gold the item contains, how much it weighs, and how much the stones in, say, a ring or bracelet, weigh versus the gold itself because that can affect the price.”

Gold chains seen at a Diamond District store. Stefano Giovannini
Mirzaev said to be sure professionals weigh gold on a scale and not just eyeball it. Stefano Giovannini

Get a few bids

This may take more time, but it’s okay to get a second or third opinion on the prices you’re offered for your pieces.

“Go to a few people on the street and get a few price quotes,” Kandinov said. “If one guy says he’ll give you $1 and the other says he’ll give you $10, go to a third guy.”

On 47th Street, there are plenty of shops. Seen here is Yoni of Benny’s jewelry. Stefano Giovannini
Customers Joseph Bean (left) and Patrick Hemingway (right) at Benny’s Jewelry. Stefano Giovannini

Confirm the karat count

Even if an item is stamped 14K, make sure you go to a buyer who will place it in a machine that measures its gold content, since what constitutes 14K has changed over time.

“When we put your piece in our machine, we’ll get a readout that it’s 58.5 percent gold or officially 14K,” Mirzaev said.

Gold bars seen at Benny’s jewelry. Even if an item is marked 14K, be sure to test it, too. Stefano Giovannini

As for Kleinman, he’s planning on using his pot of gold to buy something nice for his wife.

“I want to sound like a mensch,” he said.



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